Need For Speed: The Run

We designed a highly detailed topographic map of the USA, illustrating the route from San Francisco to NYC which could be used not only for the game title sequence and branding, but also the in-game navigation system to plot stages and player progress. We designed various weather condition transitions which pulled the viewer in and out of the route locations - a nod to the driving conditions ahead.

Console Game Title Sequence & In Game UI Navigation for the 18th driving game title.

  • Client: Electronic Arts